Glossary entry

English term or phrase:

Data points

English answer:

statistical observations/measurements/facts/

Added to glossary by Yvonne Gallagher
Feb 3, 2017 13:09
7 yrs ago
67 viewers *
English term

Data points

English Bus/Financial Business/Commerce (general)
With two-thirds of consumers (65 percent) more likely to shop at a retailer in store or online that remembers their previous purchases, retailers should both remember customer interactions as well as share them across all touchpoints to ensure a consistent personalized experience.
***Data points*** don’t have to end with SKUs, either. The qualities embedded in each product, along with contextual information surrounding the sale can be even more useful in providing recommendations in the future. Knowing your customer’s history means not just knowing what they buy, view and consume, but also why they made those decisions.
Change log

Feb 3, 2017 13:12: Ana Juliá changed "Language pair" from "English to Spanish" to "English"

Feb 7, 2017 10:46: Yvonne Gallagher Created KOG entry

Votes to reclassify question as PRO/non-PRO:

Non-PRO (1): acetran

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Discussion

Ana Juliá (asker) Feb 6, 2017:
En > En Es En > En
Jorge Merino Feb 3, 2017:
Hola Ana, ¿es EN>EN o EN>ES?

Responses

+1
1 hr
Selected

statistical observations/measurements/facts/

the data observed/recorded for each customer and their interactions
"Knowing your customer’s history means not just knowing what they buy, view and consume, but also why they made those decisions"

http://study.com/academy/lesson/data-points-definition-lesso...
Data points are not as apparent as the results they provide. Businesses, like your favorite clothing store, gather data points by the way people shop and when people fill out their store surveys. Each survey and each person becomes one data point for them. The collection of data points is used by the business to decide what other clothes to offer its customers.
https://en.wikipedia.org/wiki/Data_point
In statistics, a data point or observation is a set of one or more measurements on a single member of a statistical population. For example, in a study of the determinants of money demand with the unit of observation being the individual, a data point might be the values of income, wealth, age of individual, number of dependents. Statistical inference about the population would be conducted using a statistical sample consisting of various such data points.
In addition, in statistical graphics, a "data point" may be an individual item with a statistical display; such points may relate to either a single member of a population or to a summary statistic calculated for a given subpopulation.

http://www.theofficelife.com/business-jargon-dictionary-D.ht...
An area of factual inquiry.

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Note added at 3 days21 hrs (2017-02-07 10:44:56 GMT) Post-grading
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Glad to have helped
Peer comment(s):

agree Jorge Merino : Agree, but you should provide your answer in Spanish... You were right!
2 hrs
Thanks but posted as En > En NOT En > Sp
Something went wrong...
4 KudoZ points awarded for this answer. Comment: "Thanks!"
32 mins

Tarjeta de puntos, tarjeta de fidelización

Hola Ana,

Por el contexto, creo que habla de las tarjetas de puntos que dan muchos establecimientos a los clientes para fidelizarles. Ofrecen descuentos y regalos y de paso consiguen los datos del cliente para enviarles promociones, felicitaciones por su cumpleaños y demás.
Peer comment(s):

neutral Yvonne Gallagher : it's En>En
43 mins
Something went wrong...
3 hrs

discrete unit of information

A data point is a discrete unit of information. In a general sense, any single fact is a data point. In a statistical or analytical context, a data point is usually derived from a measurement or research and can be represented numerically and/or graphically.

http://whatis.techtarget.com/definition/data-point

"Knowing your customer’s history means not just knowing what they buy, view and consume, but also why they made those decisions." -- And data points help to know consumer's purchase history. The principle of consumer behaviour involved here is 'remember.'
Something went wrong...
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